CEO and Founding Partner of Greenstone Equity Partners | Chief Revenue Officer and Managing Director of World Business Lenders

A Buyer’s Guide: Mac or PC?

Apple versus Microsoft — or Mac versus PC — is a battle that has been going on longer than some consumers have been alive, though some may still remember the commercials that personified this debate.

For years, it seemed as though Apple was inimitable, with its sleek designs, navigable software, and immunity to malware and other viruses that so often crippled its Microsoft-made counterparts. However, as technology has continued to advance and amaze us all, it appears that the playing field has been all but leveled, with Microsoft flaunting sleek designs, improved software, and a more affordable price range.

These developments have now put many consumers back at square one, debating whether they should invest in an Apple device or take a chance with Microsoft, regardless of their previous trend of brand loyalty. With that in mind, let us take a look at the pros and cons of each brand in hopes of discovering the best option for every buyer.

The advantages and disadvantages of Apple

As previously mentioned, Apple’s computers flaunted a sleek, uniform design, aesthetically pleasing and user-friendly software, and a security system that was all but impenetrable. Truthfully, not much has changed in the past decade or so, barring the few small adjustments the company has made to certain models’ designs — such as including a touch bar to their newest Macbook Pros, and removing the CD-DVD drive in order to provide consumers with a lighter, more portable laptop, though some view that as a disadvantage.

However, the company’s consistency is contributing to its competitor’s advances. Apple does not deliver very niche designs, but continues to push out products with a very streamlined appearance, barring the recent addition of space grey, gold, and rose gold to their otherwise underwhelming color options.

The advantages and disadvantages of Microsoft

Unlike its competitor, Microsoft relies on multiple companies to produce its computers, meaning consumers have a wider range of designs and features to choose from. Additionally, the price range of Microsoft computers is far more attainable and comfortable than that of Apple computers, which can skyrocket over $2,000.

In the case of Microsoft computers, though, it is important to remember that you get what you pay for. Yes, you may be able to purchase a touchscreen laptop in the color you desire at a massively discounted price, but do not be surprised if the machine only lasts one to two years. This is especially true if you do not take the additional precautions necessary to protect yourself from malware and other viruses — a feature that is built into Apple computers.

It goes without saying that each machine has its own list of pros and cons. Therefore, the only person who can decide which machine is more worthwhile is the consumer, as they know their specific immediate needs, budgetary restrictions, and long-term expectations for the product they ultimately purchase.